Eterna Creative

Insights from the studio

Posts, guides, tools and templates: how we build, what things cost, and what we would not ship.

5 automations to build first at an accounting firm

Automation

5 automations to build first at an accounting firm

At an accounting firm, we would start with 5 automations around your accounting software, in this order: a missing-document chase; routing of unreadable, duplicate, and unmatched documents to a reviewer; a workload and deadline view across clients; reminders drafted for the accountant to send; and reconciliation exceptions prepared for review.

7 min

n8n vs custom code for automations: which to use when

Automation

n8n vs custom code for automations: which to use when

Choose n8n for quick, low-volume workflows. Choose custom code for workflows that fire on every message, run unattended at volume, or need limits and monitoring a workflow plan does not give.

12 min

How to fix your processes before you automate them

Automation

How to fix your processes before you automate them

A process is usually ready to automate when each step is done one way, each piece of information has one source, every exception has one owner, and you know today's numbers.

9 min

How to test an AI agent that takes real actions

Automation

How to test an AI agent that takes real actions

Check the system where the action should have landed, not the agent's reply. Grade the record, build the test from real failures, and run the same checks after every change.

8 min

Which process should you automate first?

Automation

Which process should you automate first?

Score each candidate 0 to 2 on volume, effort per item, shape, exceptions, data, reversibility, owner, and baseline. Start with the highest total, and take the baseline first.

8 min

Law firm client intake response time: what the data says

Automation

Law firm client intake response time: what the data says

In Clio's 2024 study, only 33% of law firms replied to an emailed inquiry and 48% were unreachable by phone. A same-day acknowledgement, followed by a person, is the smallest fix that changes it.

4 min

Templates

All templates

Newsletter

Notes on building apps, automations and websites, and running them after launch. Once a month, no fluff.

Newsletter

PreTRACTION

Notes on building apps, automations and websites, and running them after launch. Once a month, no fluff.