Pretty but does not convert
Nice visuals, weak hierarchy, and CTAs that compete. Visitors browse and leave without a clear next step.
Websites that bring in clients
Marketing and product sites with a clear offer and one next step on every page. Landing pages from €800, marketing websites from €2,000.
The problem
Traffic is expensive. Conversion can't wait.
Templates look fine in a screenshot and fail when a visitor needs one clear next step. We run strategy, design, build, copy and SEO as one project, so every page has a job and your team can keep publishing.
Every change needs a developer
Publishing a page takes a specialist or a ticket queue. Marketing cannot move at campaign speed.
No story
Feature lists and stock lines instead of a sharp promise. The site does not explain why you, why now.
The solution
From strategy to a site that keeps growing
Story, design, build, copy, and growth levers in one engagement - scoped to marketing site, product site, or hybrid.
Strategy
Audience, offer, and page map locked so every screen has one job - not a kitchen-sink sitemap.
Design
Layout and visual craft that guide the eye to the CTA - brand-true without template sameness.
Build
Fast, production-ready delivery - Next.js or Webflow scoped upfront, with performance treated as a feature.
Copy
Headlines and supporting lines that sell the outcome - clear, specific, and easy to scan.
SEO
Technical foundation and content structure so search and answer engines can find and cite you.
- Clearer path from visit to demo, waitlist, or booking
- One coherent story instead of competing page messages
- Pages that feel as sharp as the product
- A CMS workflow your team can actually keep updating
- Analytics wired to the events that matter
- Redirects and structure that keep the search rankings you already have
- Mobile and desktop craft that does not feel like an afterthought
- Cleaner handoff when the site meets the product
Use cases
Highest-ROI funnel outcomes by site type
Pick funnel, marketing, product, or hybrid. See the outcomes that usually pay back first - before to after, with why it matters.
Funnel
Booking / demo funnel
Qualify
Calendar
Confirm
Before
Prospects email to find a time - then go cold.
After
Calendar and qualification wired into the page path.
Why it pays: More booked calls; less back-and-forth.
“I'm not into apps, but we needed solution as we were constantly dealing with missing inventory and couldn't track who sold or bought what. The TapAPP Marko made solved it easily and our inventory management is at least 50% faster now.”
Boban Miljkovic
CEO, Tap Group
Case studies
Sites we've put to work
Marketing and product sites that convert, with clearer stories and cleaner paths to the next step.
Why this works
Story, craft, and a clear next step
Every page has a job and a next step. Not a brochure, not an app.
Conversion first
Every page has a job. We cut the clutter that looks busy and ship the path that books demos and waitlists.
Quality that matches the product
Visual and interaction quality that feels as sharp as the thing you sell - on mobile and desktop.
Marketing + product handoff
When the site and the product meet, the story stays continuous - CMS where you publish, craft where conversion matters.
15+
websites shipped
5
on Clutch and Upwork
2wk
free testing and fixes after delivery
1
clear job per page
Client stories
What clients say after we ship
Overall, the team has performed betterthan any other projectI've worked on in the IT industry.
150+ verified professionals in the first 60 days
Clutch review
Radu Antohe
Founder, PublicLink
PublicLink
Stefanie Herbert
Co-founder, Relative Innovations
“Working with Marko has been an incredible experience from start to finish. He went above and beyond to bring our vision for our CRM platform to life not only executing what we asked for, but also offering valuable suggestions that improved the overall design and functionality.”
A custom CRM platform, built end to end
Tania Espinoza
Founder & CEO, Global 8 Connect
“Working with Marko at Eterna on the development of my B2B platform has been an exceptional experience. Communication was outstanding from day one; they were always highly attentive to details and proactive. Despite a significant time zone difference, they were incredibly responsive, consistently answering questions and resolving doubts in less than 24 hours.”
An MVP launched across time zones
Miloš Djordjevic
Founder & CEO, Stretch Well - a product we co-founded
“This platform lets us help the thousands of followers who couldn't access our stretching services before - with our own app. The whole process was cool, and the team solved all the technical challenges we worried about, especially around video security.”
A stretching app with secure video
Process
How we ship sites
Scope
A focused call is often enough - page count, goals, and stack. No full Blueprint required for smaller sites.
- Focused call
- Page map
- No Blueprint needed
Design + build
Fixed price for the scope we agree. After delivery, 2 weeks are free: 1 week of testing and 1 week of fixes. If something doesn't work as agreed, we fix it until it does. Design and build move together so nothing gets lost in handoff.
- Fixed price
- Fast pages
- 2 weeks free
Launch
Deploy, DNS, analytics and a clean handoff. After launch we always offer maintenance, priced separately, and new pages or changes are scoped when you need them.
- Deploy and DNS
- Editable CMS
- Product handoff
Stack
Practical tools behind the funnel
We pick the stack that matches how often you publish, who edits content, and how the site connects to your product.
01
Next.js - owned product sites
Our recommendation when performance, craft and product handoff matter, with marketing and product in one system.
Next.js- React
Vercel
02
Webflow - marketing-owned CMS
Strong when marketing needs to publish often without engineering tickets - still scoped for conversion.
Webflow
03
Content systems
Structured content when the site is a hub - guides, blog, and landing variants without redesign every time.
Notion- MDX
- CMS
04
Conversion & analytics
Events and funnels wired so you can see which pages create demos, waitlists, and bookings.
PostHog- GA4
05
Lead & CRM wiring
Forms, CRM, and booking connected - traffic becomes pipeline, not inbox noise.
HubSpot
Brevo- Cal.com
Investment
Clear bands. Scoped outcomes.
Prices are starting bands. Exact scope often lands on the strategy call - no full Blueprint required for smaller sites.
Landing page
One page for a campaign, waitlist or offer, with a single clear next step.
Starting from
€800
Marketing website
Multi-page marketing site - clear story, fast pages, ready to launch and grow traffic.
Starting from
€2,000
Product website
Product narrative, waitlist/signup, and content system - built to convert into the product.
Starting from
€4,000
Maintenance is priced separately, and we always offer it after launch. New pages, tests and content are scoped when you need them.
“Working with Marko has been an incredible experience from start to finish.”Upwork review
Stefanie Herbert
Co-founder, Relative Innovations
Free resources
Scope and learn before you commit
TemplateFor: Founders testing an idea before a full product
Validation landing page
Open template
Questions
Website FAQ for business owners and teams
Ask AI about us
Want to know more?
Ready for a site that converts?
Book a free 30-minute strategy call. We will confirm fit, page scope, and whether a landing page, marketing site, or product website is the right next step.
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